Shikhar Kumar

2026 - Present · marquest.in

• Run marquest.in end to end on Next.js and MongoDB, now the club's public face for events and recruitment.
• Lead the club representing Great Lakes Gurgaon's marketing arm across campus and events.

Apr 2026 - Jun 2026

• Closed 22 enrolments worth 18 lakh+ in booked revenue from 2,500+ outbound calls, twice named Top Performer of the Week with a company record of 146 connects in a day.
• Built a four-step sales cadence tailored by region and family type, handling safety, price and readiness objections head-on to go from a first close in week 4 to a peak of nine enrolments in week 7.
• Built the Inme Suite, a set of browser tools (WhatsApp sender, log filler, participant finder, ID card generator) that cut per-call admin about 20x and saved the team 3 to 4 hours a day; the ID card generator alone cut a 2 to 3 hour manual process to about 5 minutes.
• Ran a 235-response parent survey analysed in SPSS, returning an NPS of +92 and a 9.5/10 experience rating.
• Built a pitch matrix and 3 buyer personas from ad demographic data, sharpening targeting around mothers aged 35 to 44.

May 2025 - Sep 2025

• Managed end-to-end client journeys, from requirement gathering and demos to onboarding and final delivery, coordinating with developers, license providers and marketing partners.
• Designed and launched a Telegram-based notification bot for real-time updates and mobile admin access.

Jun 2025 - Aug 2025

• Took over a live project under a Great Lakes senior, managing The Local Media's social pages end to end and running Local Kahani, a sister page, solo.
• Promoted to team lead over 10 peers at Great Lakes, training them on Canva, colour and layout so the team could ship consistent posts.

Apr 2024 - May 2025

• Ran full operations for what was then a 50-bed hospital (now grown to about 75 beds), covering everything from OPD to surgery scheduling.
• Evaluated multiple vendors and selected the hospital's medical history (EMR) system, negotiating pricing and features.
• Owned maintenance and vendor management end to end, from security to machinery to medicine and equipment suppliers, with final sign-off on every vendor application.
• Replaced the paper attendance register with a live online system I built myself, closing a proxy-marking loophole and cutting scheduling delays by about 15 percent for 30+ staff.
• Built an AWS-based SMS alert system notifying staff automatically whenever their duty assignment changed.

Dec 2024 - Apr 2025

• Managed digital marketing operations for the TCH network across Telegram, Instagram and Threads, growing reach to 300k+ genuine live users across India.
• Designed creative posters, advertisements and interactive campaigns that boosted brand visibility across the client's online communities.